Gallery: Alicia Silverstone Urges Holiday Shoppers to Go Down-Free for the...

Alicia Silverstone, down feathers, People for the Ethical Treatment of Animals, PETA, Vaute Couture, vegan fashion, vegan clothing, vegan style, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, geese, ducks, animal cruelty, animal rights, animal welfare

Alicia Silverstone isn’t down with down. The actress-turned-vegan-lifestyle-guru and People for the Ethical Treatment of Animals are putting up a united front to urge holiday shoppers to avoid products that include duck or goose feathers. In a behind-the-scenes video released Thursday, Silverstone describes the cruelty millions of birds endure as they’re plucked for their feathers each year. “Many birds used for down have their feathers yanked out of their skin, sometimes several times a year, while they are still alive,” she says. “The terrified birds are pinned down while hurried workers rip fistfuls of feathers from their sensitive bodies, often plucking them so violently that they actually tear open the birds’ skin.”

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