The premise behind the freshly minted AliveShoes label is less of a straight shot than most. After the sneakers are cobbled together, they're delivered in bulk to an artist somewhere on the globe, where they're mobilized as part of a large-scale installation. Once the public sculpture is complete and allowed to linger for a time, the shoes are separated once more for distribution to the footwear-wearing community at large.
SNEAKER ATTACK
AliveShoes are more than your everyday ethically produced sneakers. Part organic cotton footwear, part grist for creative calisthenics, each AliveShoe begins life as an element in a one-of-a-kind art installation.
Each AliveShoe begins life as an element in a one-of-a-kind art installation.
Once complete, the temporary sculptures come tumbling down and with them, a bevy of now-orphaned shoes that are ripe for distribution to the general populace at a price you determine. (Profits are donated to charity, as well as piped back into the project to support the creation of new artwork.)
“By being able to purchase the AliveShoes that make up each art installation,” says Luca Botticelli, the label’s founder, “people are able to actively participate in this project and help to bring art to life.”
[...] at Inhabitat we see lots of old, discarded objects recycled into pieces of eco-art, so AliveShoes‘ approach is a bit like a trip to Opposite Land for us. The new ethical footwear company [...]
Suggest creating more Eco-Art Sculptures and Honor the Native Americans by Donating the Tribal colored Shoes to every Sioux Child on the So Dakota Reservations. /;)
If you need more info about the So Dakota Sioux Reservations – see the One Spirit SITE below.
http://nativeprogress.org/
The earth is to be walked on softly, your shoes express the joy of Spirit Walking with our ancestors, thanks for the gift of your art.