Bradley Cooper may have lost the Golden Globe Award for Best Actor (Comedy or Musical) to Hugh Jackman on Sunday, but the erstwhile “Sexiest Man Alive” nevertheless fulfilled his role as “Green Carpet Challenge” ambassador with considerable aplomb. Like Javier Bardem, Kenneth Branagh, and Colin Firth before him, Cooper dressed to impress in an eco-friendly suit produced exclusively for the celebrity-driven initiative. Designed by Tom Ford, the two-piece tuxedo was the menswear veteran’s third Green Carpet contribution following an upcycled absinthe gown for Julianne Moore in March and a hand-beaded, ’60s-inspired sheath for “The Green Cut” exhibition in September.
The garment featured spun and woven wool suiting, certified by Oeko-Tex, one of the world’s strictest testing systems for textiles, for its low environmental impact. “As GCC fans will know, while we love the glitz and the excitement of the red carpet, we are fascinated by the supply chain,” writes Eco Age creative director Livia Firth, who launched the Green Carpet Challenge to raise sustainable fashion’s profile, on her website. “This project gave us the chance to engage with a world-renowned mill and certification process to create a beautiful fiber that stands the test of time.”
The tuxedo featured wool suiting, certified by Oeko-Tex for its low environmental impact.
Ford, Livia adds, really “gets it.” “He will never compromise and that’s what we love about him,” she says. “It’s a surefire way of making sustainability raise its game.” Now if we can only get Ford to give up skunk fur…