Can Norton Security’s RFID-Proof Jeans Prevent Digital Pickpocketing?

by , 02/03/15   filed under: Wearable Technology

Betabrand, Norton, Symantec, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, eco-friendly jeans, sustainable jeans, wearable technology, high-tech clothing, high-tech jeans, high-tech denim, high-tech fashion, RFID, radio waves, design for security, anti-theft jeans, identity theft, anti-theft fabrics, anti-theft textiles, made in the U.S.A.

Symantec wants to protect more than just your computer. Best known for its Norton line of antivirus and spyware products, the PC security firm has teamed up with online retailer Betabrand to create a pair of jeans designed to stop “digital pickpockets” from skimming personal data—your personal data. Made in San Francisco from American-milled denim, the “Ready” features a silver-based shielding material that blocks signals given off by credit cards, passports, and other radio-frequency identification-tagged products.


“Here’s a not-so-fun fact,” Betabrand designer Steven B. Wheeler writes on the website. “RFID/NFC readers can now be used to steal your personal information, including credit-card data, right from your pocket. In fact, more than 10 million identities are stolen every year! Furthermore, it’s estimated that more than 70 percent of all credit cards are vulnerable to attacks from credit card skimmers.”

The jeans themselves are virtually indistinguishable from your favorite dungarees. Inspired by activewear, the Ready comprises “subtly stretchy” denim made a blend of cotton, polyester, and spandex.

RELATED | MIAmobi’s Gadget Cases Keep Data Safe From Hackers

Besides its classic five-pocket styling, the Ready includes a gusseted crotch for greater ease of movement and reinforced belt loops.

Just one caveat: While the jeans are made to protect your digital information, they’re no substitute for prudence. “No RFID-blocking fabric can block all frequencies with 100 percent certainty,” Wheeler warns. “And even the most effective RFID-blocking materials can fail because of wear and tear and/or user error.”

Want additional coverage? Betabrand also stocks a Norton-protected blazer for your torso.

+ Ready Jeans Protected by Norton $168

+ Betabrand

Related Posts

Leave a Comment

Please keep your comments relevant to this blog entry. Email addresses are never displayed, but they are required to confirm your comments.

Please note that gratuitous links to your site are viewed as spam and may result in removed comments.

Add your comments


Do you live in Canada? Register here

I agree to receive emails from the site. I can withdraw my consent at any time by unsubscribing.

You must agree to receive emails from this site to subscribe.


Lost your password?