Photos by Dan Cutrona
Can you stop fast fashion with a T-shirt? Probably not, but it’s a start. When Rana Plaza came tumbling down in Bangladesh in April, those of us in the sustainable fashion milieu—including the very editor tweaking my story—felt a growing sense of powerlessness and despair. As the number of deaths continued to mount and haunting images of young women sticking out of the rubble filled our screens, we exchanged emails, howled on our Facebook pages, and collectively hung our heads. How much worse could fashion get in terms of people and planet? Why do profits always trump basic human rights and safety? That’s when I decided to create this T-shirt.