Organic Denim

Khloe Kardashian Launches U.S.-Made Denim Line for All Body Types

KHLO WITH THE FLOW And leave it to a Kardashian to exploit social media to maximum advantage. Barely a day old, Good American has already cultivated a following on Instagram and…

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Blue Loop, TenCate Create World's First Recycled-Denim Tent

The maker of the world’s only 100 percent recycled-denim jeans can now claim bragging rights over the world’s first recycled-denim tent. Blue Loop Originals, a Dutch label…

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Wool and the Gang Launches Yarn Made From Upcycled Denim

DENIM DARLING “At Wool and the Gang, our ultimate aim is to produce the best yarns out there, while always sourcing with care and so we are always on the lookout for upcycling or…

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Levi's, Evrnu Create First Jeans Made From Regenerated Post-Consumer Cotton

Levi Strauss has teamed up with Evrnu, a Seattle-based startup that reconstitutes old fibers into new, to create the world’s first jeans made up of more than 50 percent…

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Levi's is Making Jeans From Discarded Fishing Nets, Used Carpets

Levi’s and Aquafil, an Italian company that recycles waste materials into good-as-virgin nylon fiber, are making beautiful jeans together. First up: A version of Levi’s 522…

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Uniqlo Just Launched "Made in the U.S.A." Jeans

Whatever The North Face is doing, it might be catching. Just last week, Uniqlo debuted a line of American-made jeans for men and women (small print: with imported parts). The Japanese…

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Naked & Famous Launches Vegan, Organic, Gluten-Free Selvedge Jeans

“Gluten-free denim?” we hear you scoff. “What a ridiculous notion!” Turns out, the label is a bit of a humbug—jeans aren’t made from wheat, after all.…

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Nudie Jeans Opens NYC Store, Complete With Repair Station

SLOW DENIM Tired of your dungarees? Simply drop them off for a 20 percent discount off your next pair. Nudie will either offer them for resale as secondhand items or recycle them into…

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D'Lord: Raw-Denim Jeans Made in the U.S.A. From Organic Cotton, Hemp

Newly launched D’lord Denim was made for men who want to change the world in style. Carefully sourced from a meticulously vetted supply chain and made by factories paying fair wages,…

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American Eagle Infuses "Café" Line of Jeans With Coffee Grounds

Coffee addicts, get pumped: American Eagle’s latest line of jeans comes with a side of java—recycled java, that is. The retailer’s “Denim x Café” and…

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H&M Debuts New Denim Styles Made From Recycled Garments

WORN AGAIN H&M broke ground in 2012 by becoming the first apparel company to launch a clothing take-back program across all 48 of its markets worldwide. With an eye on limiting…

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Patagonia Wants to Transform "Filthy Business" of Denim

Denim’s a dirty business, and Patagonia is fixing to take it to the cleaners with a new collection of sustainable jeans. Composed of 100 percent organic cotton, the relaunched…

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INTERVIEW: Nudie Jeans is Changing the Culture of Denim Ownership

Nudie Jeans is changing the ownership model for denim jeans and providing best in class stewardship for transparency. The company is at the top of its class for providing information on…

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Re/Done Transforms Vintage Levi's Into Modern-Fitting Jeans

Re/Done is more than just a denim label, but rather part of the sustainable fashion that transforms aged denim into stylish and creative new looks. The Re/Done team take apart denim…

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Nudie Jeans Upcycles Old Denim Into Camper Seats, Rag Rugs

Nudie Jeans knows that denim only gets better with age. Instead of letting them rot in a landfill, the Swedish brand turned 2,700 pairs of donated dungarees into a limited-edition…

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Gamine's "Honest" Denim Workwear for Women is Made in America

For Taylor Johnston, a quote by Chuck Close sums up the inspiration behind Boston-based women’s workwear Gamine: “Inspiration is for amateurs, the rest of us just show up and get to…

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H&M Debuts Eco-Friendlier "Conscious Denim" Collection

GOOD JEANS Every item in the Conscious Denim collection will feature the “Clevercare” label, which includes planet-friendly laundering suggestions. Conscious Denim is part…

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"Zoo Jeans" Are Fashionably Ripped by Lions, Tigers, Bears (Oh My!)

A zoo in Japan has enlisted some of its fiercest inhabitants to bring “distressed jeans” to a wild, new level. The one-of-kind “Zoo Jeans”, fashionably mauled by…

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