Eco-Fashion News

River in China Mysteriously Turns Blood Red Overnight

Residents of a city in eastern China are baffled after a river turned blood red, seemingly overnight. Locals from Wenzhou, a prefecture in the Zhejiang province, said the river looked…

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P&G, Whirlpool's "Swash" System Freshens Clothing in Minutes

MIRACLE MACHINE P&G and Whirlpool say that many of the people they’ve polled are reluctant to launder high-maintenance or embellished items, resorting to “unique”…

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PACT Unveils Fair-Trade-Certified, Organic-Cotton Clothing Line

PACT is taking fair trade to places it’s never been before: your everyday wardrobe. The Boulder, Colo.-based apparel-basics purveyor announced that it’s releasing one of the…

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"Zoo Jeans" Are Fashionably Ripped by Lions, Tigers, Bears (Oh My!)

A zoo in Japan has enlisted some of its fiercest inhabitants to bring “distressed jeans” to a wild, new level. The one-of-kind “Zoo Jeans”, fashionably mauled by…

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Fake Clothing Drop-off Bins Are Making a Profit From Your Donations

Generous clothing donors in New York City have been getting duped lately, mistakenly “donating” their gently used items into bins run by for-profit companies. The New York Times, as…

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PETA Exposé Shows Sheep Killed, Punched, Mutilated for Wool

Photo by Shutterstock People for the Ethical Treatment of Animals has obtained graphic hidden-camera footage that indicates widespread animal abuse in sheep farms across Australia and…

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Pharrell, G-Star Raw Unveil Recycled-Plastic "Raw for the Oceans" Line

GET RAW Bionic Yarn estimates that the full collection employs an estimated 10 tons of recycled marine debris. The line, which includes T-shirts, hoodies, boilersuits, trench coats,…

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Modern Meadows Raises $10 Million to Bioengineer Cow-Free Leather

Photo by Shutterstock Leather aficionados may soon be left to wonder “where’s the beef?” Modern Meadow, a startup specializing in novel biomaterials, has just secured…

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Two More Primark Shoppers Find "Cries for Help" in Their Clothes

Looks like the third time isn’t the charm for British retailer Primark. After a Welsh woman discovered a “cry for help” stitched into the lining of a £10 dress she…

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"Silent Scream" Mask Becomes Symbol of Ukraine's Fight for Freedom

A mask designed to shield activists from airborne debris, gas attacks, and persecution has become a powerful symbol of Ukraine’s struggle for freedom of speech. Created by Ogilvy…

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Primark Shopper Finds Worker's "Cry From Help" Sewn Into Dress

A Primark shopper got more than she bargained after discovering a “cry for help” sewn into the lining of her cut-price dress. Rebecca Gallagher from Swansea, Wales, was…

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New Jersey Passes Historic Bill to Ban Sale of Elephant Ivory, Rhino Horn

Photo by Shutterstock This week, New Jersey’s legislature took a brave step against elephant poaching, by passing a bill that eliminates the trade in ivory and rhinoceros horn.…

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How Ethical Are Your Favorite Fast-Fashion Brands?

Photo by Shutterstock Not all fast-fashion labels are created equal, according to a new report by Ethical Consumer. The U.K. magazine tapped a variety of publicly available data,…

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Nike Fetes Garments Dyed Using Waterless "ColorDry" Technology

Nike’s “ColorDry” technology is ready for its closeup. The waterless fabric-dyeing innovation, a collaboration between the sportswear giant and the Netherlands’s…

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Energy-Efficient Clothes Dryers Could Save Americans $4 Billion Per Year

Photo by Shutterstock Energy-inefficient clothes dryers are causing American households to waste up to $4 billion each year, according to a new report released by the Natural Resources…

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Honest By Launches Scholarship for Socially Responsible Designers

The world’s first 100 percent transparent fashion label is launching a first-of-its-kind scholarship for aspiring designers who desire to work in a progressive, socially and…

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Adidas Announces New Roadmap to Detox Supply Chain by 2020

Adidas is returning onside. Two weeks after the FIFA World Cup sponsor received a a red card from Greenpeace for lagging behind on its commitments toward creating a toxic-free supply…

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The Hague's Humanity House Hosts "Fair Fashion Lab"

A UNIVERSAL SYMBOL To frame the show—as well as create six “pockets” for each of the individual artists—Space & Matter constructed a massive curtain made of 665…

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