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Designer Gas Masks Question Our Psychological Reliance on Luxury Labels

by , 11/02/11   filed under: Eco-Art, Featured

gas masks, luxury fashion, Gucci, Chanel, Louis Vuitton, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, eco-art

Never mind the economic turmoil at home and abroad; the luxury sector is expected to post double-digit growth this year to 191 billion euros, due in no small part to the growing appetites of affluent Chinese consumers. A series of designer gas masks by conceptual artist Diddo Velema explores the psychological comfort we derive from high-end goods in the face of imminent disaster. Decked in the iconic logos of Chanel, Gucci, and Louis Vuitton, the masks offer a critique of our “collectively insatiable culture of consumption,” according to Velema. “Because it is only by first acknowledging and then challenging fear that we will all be able to breathe a little easier,” he adds.

+ Designer Gas Masks

+ Diddo

[VIa DesignVagabond]

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