Diana Eng’s Ladybug Pins Raise Awareness About Insect Biodiversity

Diana Eng, ladybugs, eco-friendly jewelry, sustainable jewelry, handmade jewelry, eco-friendly brooches, sustainable brooches, New York City, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style


Many cultures consider the sight of a ladybug lucky. (The Turkish name for the insect is uğur böceği, which translates literally to “good luck bug.”) You don’t have to subscribe to superstition to admire Eng’s handiwork, however. The designer took pains to make her pins as true to life as possible, using wax casts of actual specimens to create her molds, then wielding a needle to hand-paint the different patterns.

Many cultures consider ladybugs lucky, but you don’t have to be superstitious to admire the handiwork.

“The thing I like most about them, is that they encourage awareness of different species of ladybugs, many of which are quickly disappearing due to changes in the environment,” Eng tells Ecouterre. Her favorite part of the process? Adding the ladybug faces. “I really take my time to make sure all of the faces are cute,” she adds.

Each pin arrives packaged in a custom box inspired by butterfly specimen cases—perfect for wearing, giving, or displaying.

+ Ladybug Pin $68 (on sale from $75)

+ Diana Eng

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One Response to “Diana Eng’s Ladybug Pins Raise Awareness About Insect Biodiversity”

  1. geogirl113 says:

    I’m looking for a purple ladybug in memory of my daughter

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