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DIY “Friendship” Shoe Provides Fresh Air For Disadvantaged NYC Kids

Payless Friendship Shoe, Payless, Fresh Air Fund, DIY shoes, customized shoes, eco-fashion, sustainable fashion, green fashion

Sustainability-wise, the new Airwalk-branded sneaker by Payless ShoeSource is as run of the mill as they come—no uppers made from reconstituted navel lint, soles cobbled together by six-fingered Argentinean monks, or that sort of thing. What the Friendship shoe offers is a one-two punch of creativity and philanthropy, with not only a blank slate for any design you can dream up, but also financial backing for the Fresh Air Fund, a not-for-profit that sponsors country getaways for inner-city kids each summer.

Payless Friendship Shoe, Payless, Fresh Air Fund, DIY shoes, customized shoes, eco-fashion, sustainable fashion, green fashion

JUST FOR KICKS

Part DIY project, part wearable autograph book, the white canvas shoe comes with a three-marker set that Payless says is ideal for “celebrating original designs, collecting autographs, and above all, celebrating friendship.” Plus, 100 percent of proceeds will go to the Fresh Air Fund, which places kids from New York City’s toughest hoods with host families outside the city for the summer. (Take that, Argentinean monks.)

100 percent of proceeds from the Friendship shoe will go to the Fresh Air Fund.

The Friendship shoe will be available from June 13 at nearly 300 Payless stores in the New York City metro area (including stores in Connecticut, Pennsylvania and New Jersey) and on Payless.com.

+ Friendship Shoe $17.99 (kids); $29.99 (womens)

+ Payless ShoeSource

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One Response to “DIY “Friendship” Shoe Provides Fresh Air For Disadvantaged NYC Kids”

  1. riita says:

    El cuero es un material duradero que ha sido usado por los humanos durante miles de años para crear de todo, desde zapatos hasta sombreros. Pero en los últimos años, los ecologistas nos han ayudado a ser cada vez más conscientes de los efectos adversos de la ganadería en el medio ambiente. Los animales de granja son responsables de más emisiones de gases de efecto invernadero que los automóviles. Los desechos de la producción ganadera a gran escala destruyen las cuencas hidrográficas. Y existen muchos más cuestionamientos éticos sobre las condiciones bajo las cuales los animales son criados y sacrificados para el consumo humano.

    ¿Por qué no considerar la moda libre de crueldad animal? riita te ofrece la más amplia variedad de materiales eco-amigables tan finos como el cuero pero libres de crueldad, libres de culpa!!

    Cuida el planeta, compra inteligente, compra riita!!

    http://www.facebook.com/group.php?gid=208063421915
    http://riitasinverguenza.webs.com

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