You’ve probably heard of farm to table, but ranch to runway? Oregonian designer Anna Cohen, who offered a sneak peek at her Fall/Winter 2010 collection at Portland Fashion Week 2009, has hit upon a novel concept designed to reinvigorate local farms. Touted as “ranch to runway” wear, Cohen’s Imperial Collection is the result of a partnership with Central Oregon’s historic—and ecologically responsible—Imperial Stock Ranch and is funded in part by the U.S. Department of Agriculture.
The aptly named Imperial Collection, which capped off five days of catwalk festivities, has an air of easy grandeur, with gorgeous, chic pieces that include cozy cream and brown sweaters, a flattering calf-length coat, a fitted blazer with barely there shorts, and a scoop-neck Little Red Dress that’s poised to dethrone the LBD as the new wardrobe staple.
The Imperial Collection, a collaboration between Cohen and the historic Imperial Stock Ranch, is partly funded by the USDA.
“We need to supply something beautiful,” says Cohen. “Something inspiring and amazing and competitive in the market that we’re selling so that people can easily make a shift.”
This is about more than a product, she notes: “It’s an experience, an interconnected relationship with the land and the grazing experience, with building and supporting our local and domestic partnerships to create a flourishing economy and a gorgeous product from our own resources.”
In short, a royal idea.