Gallery: G-Star Raw Moves From “Toxic Greenwasher” to “Detox Leader”

G-Star Raw, Greenpeace, Detox, toxic chemicals, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, toxic pollution, eco-friendly denim, sustainable denim, eco-friendly jeans, sustainable jeans

G-Star Raw has moved from a “toxic greenwasher” to a “Detox leader,” according to Greenpeace. Following pressure from the environmental nonprofit’s “Detox” campaign, the Dutch fashion retailer committed on Thursday to eliminate all releases of hazardous chemicals throughout its global supply chain products by 2020, the 15th corporation to do so to date. G-Star’s announcement comes just a week after Greenpeace activists picketed the brand at the opening of Amsterdam Fashion Week for declaring a zero-discharge intention but failing to follow through with credible individual commitments or action plans.

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