While companies such as Uniqlo, H&M, and Mango are pushing forward with concrete actions towards their detox goals, others like Adidas, Nike, and Li-Ning are “greenwashers” that are hiding behind “paper promises,” says Ilze Smit, detox campaigner at Greenpeace International, says in a statement.
While Uniqlo and H&M are pushing forward with concrete actions, others like Adidas are hiding behind “paper promises.”
“Greenwashers like Nike and Adidas would do well to look to Detox trendsetters such as Mango and Uniqlo that are responding to the urgency of the global water crisis. These leaders are already working to lead a transparency revolution in their supply chains and eliminate the worst chemicals from their products and production processes,” Smit says. “It is ironic that the same companies that tell us ‘impossible is nothing’ and to ‘just do it’ are the ones that have failed to take any real action to bring about a toxic-free future.”
The Detox Catwalk also denounces “laggard” apparel firms like Gap, which Greenpeace says has yet to make a credible detox commitment. “Though the company claims to be cleaning up its act, hiding behind the ineffective Zero Discharge of Hazardous Chemicals industry group’s paper commitments, there is a gap between its words and its actions,” Smit says. “It is time Gap took full individual responsibility for its toxic addiction and caught up with the rest of the industry to become the fashion-forward company its customers expect it to be.”