Japanese Designer Rie Hosokai Turns Balloons Into Inflatable Couture

by , 08/18/11   filed under: Eco-Art, Featured

Rie Hosokai, Daisy Balloon, balloon clothing, balloon fashion, balloons, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, bizarre eco-fashion


Hosokai constructs each piece by hand, but she admits it can be difficult to account for the amount of air when managing the size and volume of her dresses. Although the materials are inexpensive—about 9 cents per balloon—each featherweight (and biodegradable) creation carries a hefty price tag ranging from $1,930 to $3,860.

Although the materials are inexpensive, each featherweight creation carries a hefty price tag ranging from $1,930 to $3,860.

Hosokai began her career as a florist before venturing into the world of balloon art and starting her own company, Daisy Balloon. With her recent win at Belgium’s annual “Millennium Jam” balloon festival and over 20 wedding dresses sold since Daisy Balloon launched two years ago, it’s clear that Hosokai’s unique take on fashion is taking off—so long as she steers clear of sharp objects, that is.

+ Rise Hosokai

[Via Reuters]

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