Olivia Wilde, A.K.A. "Princess Layers," Wants You to Recycle Your Clothes

by , 04/21/14   filed under: Eco-Celebrities, Eco-Fashion News

Olivia Wilde, Princess Layers, DoSomething.org, H&M, clothing recycling, clothes recycling, clothing take-back, take-back programs, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, eco-celebs, eco-friendly celebrities, sustainable celebrities, green celebrities, Conscious Commerce, Nancy Lublin, Comeback Clothes

You don’t have to leap over tall buildings in a single bound to be a superhero. Actress Olivia Wilde, in her crime-fighting guise of Princess Layers, has teamed up with H&M and DoSomething.org to urge America’s youth to help save the planet by recycling their old clothes. From now through June 20, teens and college students are encouraged to comb their schools and communities for castoff garments—all brands and all conditions are welcome—to drop off in garment-recycling bins at any H&M store. H&M will bundle off these clothes to a recycling facility, where the fibers will be recovered for export or reprocessing.

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Stella McCartney Commits to Becoming "Wildlife Friendly" Certified

by , 04/18/14   filed under: Eco-Fashion Brands, Eco-Fashion News

Stella McCartney, animal welfare, animal rights, animal cruelty, Wildlife Friendly Enterprise Network, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style

Stella McCartney is about to become even more animal-friendly. The British firm is the first global fashion brand to join the Wildlife Friendly Enterprise Network, an international coalition of non-governmental organizations, businesses, artisans, producers, and harvesters dedicated to the conservation of threatened wildlife while fostering economic and social opportunities in rural communities. Stella McCartney joins other “Wildlife Friendly”-certified initiatives like Patagonian “green” cashmere, Wildlife Works, and the Snow Leopard Trust in providing a market incentive for farmers, ranchers, and locals to adopt more sustainable production methods.

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Watch "Handprint," a Short Film About the Origins of Our Clothes

by , 04/17/14   filed under: Livia Firth, Video

Who really made your clothes? That’s the question director Mary Nighy poses at the start of Handprint, a short film commissioned by Eco-Age creative director Livia Firth spotlight the challenges faced by garment workers worldwide. Starring Hollywood scion Elettra Wiedemann (her mom’s Isabella Rossellini; her grandmother, the legendary Ingrid Bergman), the film imagines what it would be like if we could connect with the people who make our clothes. “The more I see this film, the more I realize just how important it is for all of us to make the connection with the hands of the real people who make our clothes,” Firth says. We can make a difference to their lives by never forgetting this connection.”

+ Handprint

 

The (Fashion) Revolution Will Be Turned #InsideOut

by , 04/17/14   filed under: Eco-Fashion News

Fashion Revolution Day, Rana Plaza, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style

Ecouterre is an official media sponsor of Fashion Revolution Day.

You say you want a fashion revolution? Start by looking into your closet. Nearly a year ago, the world trembled as 1,133 garment workers lost their lives in the devastating Rana Plaza building collapse just outside the Bangladeshi capital city of Dhaka on April 24. The tragedy, which injured 2,500 others and left at least 800 children orphaned, peeled back the curtain on the horrific realities behind the fashion industry’s glamorous facade: illegally run, poorly built “death traps” masquerading as factories; abysmal wages, barely enough to eke a living; oppressive workloads, coupled with uncompensated overtime; and a climate of physical and psychological degradation with little to no respite.

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ICEdot's Helmet-Mounted Sensor Signals for Help in Event of a Crash

by , 04/17/14   filed under: Wearable Technology

ICEdot, ICE, In Case of Emergency, bicycle helmets, bike helmets, cycling, bicycles, design for health, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, wearable technology, bike safety, design for safety, Chris Zenthoefer, smartphones, smartphone apps

Cyclists, skiers, runners, motorcyclists and adventurers take note – this little device might just save your life. The ICEdot is a crash sensor you wear on your helmet or body and can tell if you take a major fall. Working in conjunction with an app on your phone, the sensor will alert your loved ones and emergency responders of your exact location if you are unresponsive. When responders arrive, they can simply place a text to get detailed medical information about the victim. This is great combination of wearable technology and smart apps that can get you the medical attention you need right away.

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Celebrate National Library Week With Library Card Tote, Pouch

by , 04/16/14   filed under: Eco-Friendly Bags

Out of Print Clothing, National Library Week, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, eco-friendly bags, sustainable bags, eco-friendly pouches, sustainable pouches, made in the U.S.A.

Celebrate National Library Week—or love of libraries and reading in general—with Out of Print Clothing’s old-school callout to the borrower cards of yore. For every tote or pouch it sells, Out of Print will donate a book to a community in need. Another reason they’re worth checking out? All canvas carryalls are made in the U.S. of A.

+ Library Collection $12-$20

+ Out of Print Clothing

 

Amber Valletta is "Driving Fashion Forward" in New Short Film Series

by , 04/16/14   filed under: Eco-Fashion News, Video

Amber Valletta is putting the “statement” in “fashion statement.” The supermodel—and current face of H&M’s Conscious Collection—is the host of Thread: Driving Fashion Forward, a four-part short documentary series about the fashion industry’s social and environmental impact. Directed by The 11th Hour’s Leila Conners, and created in collaboration with Lexus, filmmaker Michelle Vey, and eco-fashion pioneer Marci Zaroff, the films features interviews with thought leaders such as award-winning director James Cameron and his wife, Red Carpet Green Dress founder Suzy Amis Cameron; Rick Ridgeway, vice president of environmental initiatives at Patagonia, and Yael Aflalo, founder of upcycled-fashion label Reformation.

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7 Eco-Friendly Raincoats to Weather April Showers

by , 04/16/14   filed under: Eco-Friendly Outerwear, Features

 

Warby Parker, Architecture for Humanity Collaborate on Philanthropic Eyewear

by , 04/15/14   filed under: Eco-Fashion Brands, Eco-Friendly Accessories, Eco-Friendly Eyewear, Fashion Philanthropy

Warby Parker, Architecture for Humanity, fashion philanthropy, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, eco-friendly sunglasses, sustainable sunglasses, eco-friendly eyeglasses, sustainable eyeglasses, eco-friendly eyewear, sustainable eyewear

Here at Ecouterre we love good design that makes a positive impact. So we were delighted when we heard that Architecture for Humanity have launched a campaign with designer Warby Parker to support the fantastic Buy a Pair Give a Pair program. With the designer’s new collection of limited edition frames, the joint program for every pair purchased a second pair will be distributed to someone in need. The frames are either regular classic glasses, in different shades of brown, or stylish sunglasses. They are modern designs, dubbed Aslin and Fowler, and take inspiration from innovative and durable design in architecture.

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Bandaid-Like Stick-On Circuit Board Turns Your Body Into a Gadget

Bandaid-Like Stick-On Circuit Board Turns Your Body Into a Gadget

Tattoo circuit boards are now one step closer to reality with the development of this stick-on, flexible circuit board. All the electronics are integrated into a stretchy and pliable…

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Make a Veggie-Printed Tote for Trips to the Farmers' Market (DIY Tutorial)

Make a Veggie-Printed Tote for Trips to the Farmers' Market (DIY Tutorial)

MATERIALS AND SUPPLIES 1 yard fabric (we used unbleached muslin) 1 yard ribbon or twill tape Vegetables (try corn, bell peppers, celery, and carrots, and anything else that strikes your…

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Factory45: An Online Accelerator for Sustainable Fashion Businesses

Factory45: An Online Accelerator for Sustainable Fashion Businesses

In 2010, Shannon Whitehead and her partner Kristin Glenn co-founded (R)evolution apparel, a sustainable clothing company for female travelers and lovers of multifunctional dressing.…

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Dick Moby's Eco-Sunglasses Help Rid the Oceans of Plastic Pollution

Dick Moby's Eco-Sunglasses Help Rid the Oceans of Plastic Pollution

These sustainable sunglasses from Dick Moby were born from an urge to address the plastic pollution in a positive way. As avid surfers and sailors, the duo behind brand – Tim…

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Chopard Makes History With World's First Fair-Mined Gold Watch

Chopard Makes History With World's First Fair-Mined Gold Watch

Chopard has made history with the world’s first wristwatch made of fairly mined gold from South America. Unveiled at the BaselWorld World Watch and Jewellery Show in March, the…

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Donated Wedding Dresses Become "Angel Gowns" for Deceased Babies

Donated Wedding Dresses Become "Angel Gowns" for Deceased Babies

A group of women are transforming treasured wedding gowns into beautiful “angel dresses”- made for babies who pass before making it home from the hospital. The heavenly idea was…

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Recycle an Animal Figurine Into a Playful Key Chain (DIY Tutorial)

Recycle an Animal Figurine Into a Playful Key Chain (DIY Tutorial)

MATERIALS AND SUPPLIES 1 or more key rings 1 or more eye screws 1 or more animal figurines Spray paint (Krylon Short Cuts are great for small projects) Awl STEP ONE Start by placing…

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Clothing Hang Tag Dissolves in Water to Become Laundry Detergent

Clothing Hang Tag Dissolves in Water to Become Laundry Detergent

Photo by Shutterstock Regardless of whether you shop sustainably or not, most clothing comes with pesky paper price tags and labels that get inevitably thrown in the trash. Designers…

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Fancy Wearing a Bikini Made Entirely From Sand?

Fancy Wearing a Bikini Made Entirely From Sand?

Imogen Anthony’s new bikini is anything but- the model marched down the runway at Bondi Bather’s fashion week show in nothing more than strategically placed sand. Designed by…

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