Pants to Poverty Flaunts Giant Underpants for Guinness World Records Day

Pants to Poverty, Guinness World Records, eco-friendly underwear, sustainable underwear, eco-friendly undies, sustainable undies, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style

Pants to Poverty crammed nearly 60 people into a giant pair of underpants this morning to celebrate Guinness World Records Day. Clad in little more than underwear and socks, the participants gathered in Canary Wharf in London to break the record for “Most People Gathered in a Single Pair of Pants.” (Really.) But a place in the annals of outlandish one-upmanship wasn’t the fair-trade label’s only purpose. The stunt was also an opportunity to raise awareness about ethical working conditions in the fashion industry. No word if anyone received the “World’s Biggest Wedgie.”

+ Pants to Poverty

Related Posts

Leave a Comment

Please keep your comments relevant to this blog entry. Email addresses are never displayed, but they are required to confirm your comments.

Please note that gratuitous links to your site are viewed as spam and may result in removed comments.

Add your comments


Do you live in Canada? Register here

I agree to receive emails from the site. I can withdraw my consent at any time by unsubscribing.

You must agree to receive emails from this site to subscribe.


Lost your password?