Gallery: Peru Proposes “Native Cotton Route” to Boost Biodiversity, Touris...

Peru, native cotton, color-grown cotton, agrotourism, tourism, eco-fashion, sustainable fashion, green fashion, ethical fashion, sustainable style, biodiversity, eco-textiles, eco-friendly textiles, sustainable textiles, organic cotton

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Peru is going native—native cotton, that is. The country’s nascent Center for Innovation and Rural Development is proposing a “ruta del algodón nativo de colores”—or “road of native cotton colors”—designed to preserve regional biodiversity, promote Peruvian history, and boost tourism. Five years in the planning, the route will include some of the few remaining strongholds of the crop, which has been supplanted in recent decades by higher-yield hybrid strains and government-subsidized U.S. cotton.

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