Gap, contests, recycled clothing, upcycled clothing, recycled fashion, upcycled fashion, eco-friendly denim, eco-friendly jean


Jeans are one of the few universally worn and loved garments around the world. Wardrobe staples for everyone from fashionistas to tiny tots, to the burliest construction workers, jeans are a simple basic that everyone has in their closet. But what do you do when your jeans wear out on you? We want to know, so we’ve partnered with the Gap 1969 Stream to shine a light on the most creative denim reinventions on the planet—show us your stuff and stand a chance to be featured on Ecouterre, Inhabitat, and the Gap 1969 Stream, plus a $200 Gap gift certificate.

The Ecouterre Recycled Denim Challenge

We’re looking for photographs of your most inspired recycled-denim inventions. Have you turned an old pair of jeans into a dress, a piece of jewelry, or a conversation-starting handbag? (see above) If so, we want to hear from you!


The deadline for this competition WAS 11:59 p.m. EDT, October 24, 2010. The submission deadline has now passed and the competition is closed. Winners will be featured on the Gap 1969 Stream.


The grand prize winner will win a $200 Gap gift certificate, as well as a featured article on Ecouterre and Inhabitat. The grand prize winner will be selected by the Ecouterre and Inhabitat editors. A “People’s Choice” winner will be selected based on online voting, and this winner will be featured on Ecouterre.


Voting will be allowed and encouraged on submissions, and will determine the “People’s Choice” award. Our team of judges will watch the voting process carefully and might be influenced by popular vote for their decisions regarding the Grand Prize winner, but, ultimately their editorial decisions are independent, and will be based solely on their discretion.


Want to read all the fine print and nitty gritty? You can find it here >