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green fashion

Stella McCartney, World's First "Wildlife Friendly"-Certified Fashion Brand

Stella McCartney is about to become even more animal-friendly. The British firm is the first global fashion brand to join the Wildlife Friendly Enterprise Network, an international…

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Watch "Handprint," a Short Film About the Origins of Our Clothes

Who really made your clothes? That’s the question director Mary Nighy poses at the start of Handprint, a short film commissioned by Eco-Age creative director Livia Firth spotlight…

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The (Fashion) Revolution Will Be Turned #InsideOut

Ecouterre is an official media sponsor of Fashion Revolution Day. You say you want a fashion revolution? Start by looking into your closet. Nearly a year ago, the world trembled as…

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ICEdot's Helmet-Mounted Sensor Signals for Help in Event of a Crash

Cyclists, skiers, runners, motorcyclists and adventurers take note – this little device might just save your life. The ICEdot is a crash sensor you wear on your helmet or body and…

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Celebrate National Library Week With Library Card Tote, Pouch

Celebrate National Library Week—or love of libraries and reading in general—with Out of Print Clothing’s old-school callout to the borrower cards of yore. For every tote or…

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Amber Valletta is "Driving Fashion Forward" in New Short Film Series

Amber Valletta is putting the “statement” in “fashion statement.” The supermodel—and current face of H&M’s Conscious Collection—is the host of…

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7 Eco-Friendly Raincoats to Weather April Showers

CAPED CRUSADER Designed by the Providence-based company that bears the same name, Cleverhood is a high-performance rain cape manufactured in the Northeast from waterproof yet breathable…

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Warby Parker, Architecture for Humanity Collaborate on Philanthropic Eyewear

Here at Ecouterre we love good design that makes a positive impact. So we were delighted when we heard that Architecture for Humanity have launched a campaign with designer Warby Parker…

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Bandaid-Like Stick-On Circuit Board Turns Your Body Into a Gadget

Tattoo circuit boards are now one step closer to reality with the development of this stick-on, flexible circuit board. All the electronics are integrated into a stretchy and pliable…

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Make a Veggie-Printed Tote for Trips to the Farmers' Market (DIY Tutorial)

MATERIALS AND SUPPLIES 1 yard fabric (we used unbleached muslin) 1 yard ribbon or twill tape Vegetables (try corn, bell peppers, celery, and carrots, and anything else that strikes your…

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Factory45: An Online Accelerator for Sustainable Fashion Businesses

In 2010, Shannon Whitehead and her partner Kristin Glenn co-founded (R)evolution apparel, a sustainable clothing company for female travelers and lovers of multifunctional dressing.…

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Dick Moby's Eco-Sunglasses Help Rid the Oceans of Plastic Pollution

These sustainable sunglasses from Dick Moby were born from an urge to address the plastic pollution in a positive way. As avid surfers and sailors, the duo behind brand – Tim…

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Chopard Makes History With World's First Fair-Mined Gold Watch

Chopard has made history with the world’s first wristwatch made of fairly mined gold from South America. Unveiled at the BaselWorld World Watch and Jewellery Show in March, the…

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Donated Wedding Dresses Become "Angel Gowns" for Deceased Babies

A group of women are transforming treasured wedding gowns into beautiful “angel dresses”- made for babies who pass before making it home from the hospital. The heavenly idea was…

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Recycle an Animal Figurine Into a Playful Key Chain (DIY Tutorial)

MATERIALS AND SUPPLIES 1 or more key rings 1 or more eye screws 1 or more animal figurines Spray paint (Krylon Short Cuts are great for small projects) Awl STEP ONE Start by placing…

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Clothing Hang Tag Dissolves in Water to Become Laundry Detergent

Photo by Shutterstock Regardless of whether you shop sustainably or not, most clothing comes with pesky paper price tags and labels that get inevitably thrown in the trash. Designers…

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Fancy Wearing a Bikini Made Entirely From Sand?

Imogen Anthony’s new bikini is anything but- the model marched down the runway at Bondi Bather’s fashion week show in nothing more than strategically placed sand. Designed by…

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Zady Took Out a One-Page Ad in the Wall Street Journal (And It's Glorious)

Ethical e-tailer Zady took out a one-page ad-slash-call-to-action about fast fashion in the Wall Street Journal on Wednesday. Nailed it. + Zady…

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