greenwashing

NRDC's Linda Greer is Cleaning Up China's Toxic Fashion Industry

Linda Greer ranks among the fashion industry’s leading “toxic avengers.” As director of the Natural Resources Defense Council’s five-year-old “Clean by…

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Forever 21 Installs Solar Panels, Debuts $7.80 Jeans

Forever 21 has had a busy weekend. Not only did the fast-fashion powerhouse announce plans to the largest single-rooftop solar-power system in Los Angeles County, it also unveiled a new…

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Does Greenwashing Exist in the Fashion Industry?

Miguel Adrover, creative director of Hessnatur Unfortunately, greenwashing exists everywhere, including the fashion industry. The minute the industry recognizes a trend, everyone jumps…

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