water conservation

How to Refresh Your Clothes Without Throwing Them in the Wash

We get it; people like clean clothes. But tossing your togs into the washing machine isn’t always necessary. To combat that “not so fresh” feeling sans water, the…

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WWF, H&M Ink Five-Year Sustainability Partnership

Photo by Olia Gozha/Unsplash H&M and the World Wildlife Fund are embarking on a five-year partnership to create a more responsible fashion industry. The new endeavor, which expands…

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Levi's is Open-Sourcing Its Water-Saving "Water<Less" Process

On World Water Day, Levi’s made a bold move. Borrowing a page from the tech industry, the denim giant went public with its “Water<Less” process—the same…

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No More Laundry? These Textiles Clean Themselves With Sunlight

Photo by Caspar Rubin/Unsplash Could this be the end of washing? Scientists at the Royal Melbourne Institute of Technology in Australia have discovered a cheap and efficient new way to…

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How California Could Have Saved 35 Billion Liters of Water, Per Levi's

Photo by Shutterstock Cue the sad trombone. Following revelations that the California reservoir storage is at its “second lowest on record” for this time of year, Levi Strauss,…

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Ix Style's Ethical Sandals Provide Clean Drinking Water in Guatemala

Guatemalan-based Ix Style is an ethical shoe brand with one foot in water rights and another in artisan production. Their proceeds help provide clean drinking water to children who…

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Levi's "Comes Clean" About the Environmental Impact of Its Jeans

Levi Strauss holds one truth to be self-evident: jeans are one heckuva thirsty animal. In a new report on Tuesday, the denim giant unveiled the results of its latest product life-cycle…

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Pure Waste Textiles Aims to Save 100M Liters of Water by Year's End

Pure Waste Textiles has launched a new Save Water Challenge to get companies to participate in reducing their water consumption. As its T-shirts are made from 100 percent recycled…

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Self-Cleaning Cashmere Uses Sunlight to Save Money, Environment

If you’ve ever wished your stained-up clothes could clean themselves, researchers at the Hong Kong City University may just have granted that wish. The team has invented a coated…

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Nike Fetes Garments Dyed Using Waterless "ColorDry" Technology

Nike’s “ColorDry” technology is ready for its closeup. The waterless fabric-dyeing innovation, a collaboration between the sportswear giant and the Netherlands’s…

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Patagonia Invests in Waterless Textile-Processing Firm CO2Nexus

Patagonia has thrown in its lot with CO2Nexus, a Colorado-based startup that specializes in cleaning, disinfecting, and coating textiles and garments using liquid carbon dioxide in…

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Vivienne Westwood Hops Into Shower for Pro-Vegetarian PETA Video

Meat isn’t just murder, according to Dame Vivienne Westwood, it’s also depleting the world’s water supplies. Appearing in a new video for People for the Ethical…

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Levi's Develops Way to Manufacture Jeans Using 100% Recycled Water

Levi Strauss has developed a new way to make jeans using 100 percent recycled water. The denim manufacturer, which applied the first-of-its-kind process to 100,000 pairs of…

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WWF, H&M Partner on "Game-Changing" Water-Conservation Strategy

H&M’s latest collaboration isn’t one you’d expect. The Swedish high-street retailer is partnering with the World Wildlife Fund on a “game-changing”…

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Water-Harvesting Cotton Could Help Sustain Agriculture in Arid Places

Photo by Shutterstock In arid areas, clean flowing water is always in short supply. However, once temperatures cool at night, mists and fogs nourish plant and animal life. Inspired by…

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African-Made Cotton Has Smaller Ecological Footprint, Says New Study

Your car and home aren’t the only sources of greenhouse-gas emissions. Clothing has an ecological footprint of its own, as well. But African-grown cotton might have a considerably…

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Scrubba's Pocket-Size Laundry Bag is World's Smallest Washing Machine

Whether you are traveling with dirty clothes or living in an area without access to electricity, laundry can go from being a chore to a monumental task. Perfect for small loads, the…

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1:Face: A Watch That Feeds a Child, Quenches a Thirst, Finds a Cure

WATCH THIS WATCH Designed with an ascetic’s eye, each battery-powered device features a high-grade silicone band with four parallel buttons. Because “change originates from…

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