Shopping for clothes online is a bit of a gamble, but Berlin-based startup UPcload is launching a new Web-based body-measuring system that will give you a perfect fit each time, no matter what the brand. Founded by university classmates Asaf Moses and Sebastian Schulze, who bonded over their frustration with buying ill-fitting garments online, UPcload seeks to eliminate the hassle of returns by taking the guesswork out of sizing. No fancy scanning equipment is required. All you need is a webcam
and an ordinary CD, which the company’s photo-recognition software uses to determine your distance and subsequent dimensions.