EDUN Launches Spring/Summer 2011 Line Under New LVMH Leadership

We’re not the sort to get starstruck, but the A-list names that showed up at EDUN’s Spring/Summer 2011 runway show at New York Fashion Week had us a little lost for words—and the clothes were even better! Lucky for you, we captured everything on video, from the stunning new Edun Spring/Summer collection on the runway, to backstage interviews with Ali Hewson, EDUN’s co-founder; Sharon Wauchob, the label’s new creative director; and Bush frontman Gavin Rossdale, who sat in the front row with his adorable son Kingston. Watch our exclusive video above, and tell us what you think of the new EDUN collection—the first since Louis Vuitton Moët Hennessy purchased a 49 percent minority stake.

Is EDUN's new collection under LVMH haute or not?

  • 47 Votes Gorgeous! I can feel Serengeti wind in my hair!
  • 9 Votes It's okay. I sure hope this is providing jobs to Africans!
  • 4 Votes Yawn... what?

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+ Edun Spring/Summer Collection

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One Response to “EDUN Launches Spring/Summer 2011 Line Under New LVMH Leadership”

  1. fashionlovespeople (@janettecrawford) says:

    I’ve heard multiple rumors that LVMH has moved EDUN’s manufacturing to China — even though the brand was built on creating manufacturing jobs in Africa. Is this not true? I’d love to get to the bottom of this!

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