Think “music festival” and you’ll either conjure up visions of crowds, drunks, and stinky port-a-loos or peace, love, and contraband baked goods. One thing that isn’t likely to cross your mind, however, is the multitude of broken and damaged tents that get left behind. Although concert organizers have few options other than the landfill, prop maker Kate Benton has a better alternative. Using her crafty skills, Benton gives these errant domiciles new life by turning them into chic and colorful clothing for festivalgoers. Bonus: they’re waterproof, so staying dry in inclement weather is a cinch.
Featuring hoodies, ponchos, raincoats, and totes, the WithIntent collection offers what Benton dubs “showerproof chic.” Supplies aren’t the only things Benton sources locally, either. Because she works with London-based community projects to create the designs, Benton ensures that all her garments are 100 percent British-designed and -made, not to mention 100 percent tent.
WithIntent is 100 percent British-designed and -made, not to mention 100 percent tent.
Benton is quick to note, however that, she doesn’t advocate tent abandonment. “The best way in which we can reduce waste is to tidy up after ourselves and reuse the items we own,” she says on her website. “Please remember to pick up after yourselves.” WithIntent pieces are currently available at the weekly Spitalfields Market in London and select U.K. festivals (sorry online shoppers), but that could change.