The World Wildlife Fund wants you to take a walk on the wild side. The British arm of the environmental nonprofit is challenging individuals, schools, businesses, and communities across the United Kingdom to “wear it wild” on June 5 and raise money for the group’s vital conservation work. “This is especially important because in the last forty years we’ve seen wildlife populations decline by more than half,” it says in a statement. “The number of tigers in the wild, for example, has reduced by 95 percent in the last century. Thousands of other species are also threatened, and we need your support to show you care.”
How flashy you get depends on your level of daring. You can take the subtle route with, say, a pair of tiger-print socks. Or you can embrace your inner animal with a gorilla costume or leopard-spotted onesie.
“The only rules for Wear It Wild are to sign up at www.wwf.org.uk/wild, share #WearItWild, and be as wild as you dare,” the group adds. “Only fake fur please!”
The event isn’t just an excuse for silly outfits, however. Participants can download a free online action pack filled with “weird and wonderful” fundraising ideas, from a sponsored walk to an animal-themed rugby match.
Costume-wise, the WWF suggests using old or recycled clothes from charity shops, jumble sales, or family members’ closets. Both children and adults are likely to have access to recyclable items such as paper, cardboard, and plastic, it adds.
“We know this will take time, money and hard work to achieve, but we’re confident we’ll get there with the help of fantastic individuals like you,” the WWF says. “Every penny you raise will help us address growing threats to the natural world.”